Due to the global Covid-19 pandemic ITS explored the phygital dimension, winning the BEA World Awards 2020 as Best Digital Transformation. A livestream presented on October 23rd showcasing the finalists' projects and revealing the award winners assigned by the International Jury, by the Media Jury, by partners & sponsors and, for the first time, by the general public viewing live. The format - internally produced - is that of a fashion film ITS style. Participating in the International & Media Juries, among others, was Paola Antonelli - Senior Curator, Department of Architecture and Design, The Museum of Modern Art, Orsola de Castro - Founder & Global Creative Director Fashion Revolution, Valerie Steele - Director and Chief Curator of the Museum at the Fashion Institute of Technology, Caroline Issa - Tank, UK, Pam Boy - Love Magazine, UK, and Alice Fisher - Observer Design, UK